2013 Hyundai Veloster Turbo earned GOOD DESIGN™ Award in the Transportation category for their innovative and unique designs. The prestigious GOOD DESIGN Awards are presented annually by The Chicago Athenaeum: Museum of Architecture and Design together with The European Centre for Architecture Art Design and Urban Studies.
Founded in Chicago in 1950, GOOD DESIGN bestows international recognition upon the world’s most prominent designers and manufacturers for advancing new, visionary, and innovative product concepts, invention and originality, and for stretching the envelope beyond what is considered ordinary product and consumer design.
For 2012, The GOOD DESIGN Awards were judged in New York by an international jury of design professionals, architects, experts, and cultural leaders. The jury selected more than 700 product esigns and graphics from more than 38 nations.
“At Hyundai, we want to show consumers that high style, fuel efficiency and affordable pricing can all be found in one vehicle,” said Chris Chapman, chief designer, Hyundai Design Center. “Azera, Santa Fe Sport and Veloster Turbo all stand out from the crowd with stylish yet functional design. We’re honored that GOOD DESIGN is recognizing the beautiful design and unique personality of these cars.”
Veloster Turbo’s playful, high-efficiency, and “own-it” attitude are all characteristics of the young demographic target, while offering a “modern premium” look and feel. Veloster Turbo bridges the gap between a versatile interior space and the strong appeal of a sports car, and is designed to bring added emotional appeal to the Hyundai brand, tailored to a younger generation. It offers progressive buyers a sleek and distinctive design in an innovative three-door coupe form that provides practicality and flexibility as well as driving pleasure.